Last updated: May 2017

The Digital Coding and Tracking Association (We, Us and Our) is committed to ensuring that your personal information is used properly and is kept securely. This privacy policy (Privacy Policy) explains how We will collect and use your personal information.

By using the (the Site) and by submitting your details on the Site, you are consenting to the processing of your information by Us and Our agents in accordance with this Privacy Policy.

Data Controller

For the purpose of the relevant data protection laws, the data controller is the Digital Coding and Tracking Association.

If you have any queries about the information We hold about you, please contact the data controller. The contact details of the data controller are:

Digital Coding & Tracking Association
c/o KBT Treuhand AG Zürich
Zimmergasse 16
8008 Zürich

Collection of your personal information

When you visit the Site, you may be asked to provide information about yourself, for example when you contact us with an enquiry or with feedback. You may also provide personal information to us when you contact us by email, telephone or letter. When you provide personal information to us or we collect personal information from other sources, we will treat that information in accordance with this Privacy Policy.

Use and storage of your personal information

We will use personal information provided by you or gathered by us for the following purposes:

  • to process and respond to requests, enquiries and complaints received from you;
  • to provide services requested by you;
  • to communicate with you about services provided to you;
  • to update our records;
  • to analyse trends and profiles;
  • for audit purposes;
  • to carry out customer satisfaction research;
  • to prevent or detect fraud;
  • to recommend products or services that we believe will be of interest to you;
  • to enable third parties to carry out any of the purposes above on our behalf.

Sharing of your personal information

We may share your personal information with third parties in the following ways:

  • We sometimes use third parties to process personal information on our behalf. For example, we may use third parties to maintain our IT systems or send out mailings on our behalf. Where we use third parties to process your personal information, we will ensure that they have adequate security measures in place to safeguard your personal information.
  • We will release your personal information when we are required to do so for legal or regulatory purposes or as part of legal proceedings.
  • We use Google Analytics to monitor our web statistics and our hosting company Flag may from time to time use statistics tools through which we can also access statistics of users of our website.

In some circumstances we may transfer your personal information to countries outside of the European Economic Area, where data protection safeguards are not as high as they are in the UK. If this occurs, we will ensure that adequate procedures are put in place to protect your personal information.

Access to your personal information

You have the right to request a copy of the personal information that We hold about you and to have any inaccuracies corrected. We will ask for confirmation of identity before We disclose any personal information and may charge an appropriate administration fee to process the request. Please address requests to:

Digital Coding & Tracking Association
c/o KBT Treuhand AG Zürich
Zimmergasse 16
8008 Zürich


We may update this Privacy Policy from time to time. Please ensure that you check the Privacy Policy regularly for updates.